This Channel is for CLG pioneers and passionate Customer Marketing & Advocacy leaders.
Webinars, videos, and best practices for customer marketing. We will present industry trends, product features, best practices, tips & tricks, fun videos, Base content, and more.
Follow us on LinkedIn https://www.linkedin.com/company/base-clg/

The Future of AI and Customer-Led Growth
1:00:00
The Future of AI and Customer-Led Growth
The State of Community & Advocacy: A Roadmap for Success
57:04
The State of Community & Advocacy: A Roadmap for Success
Webinar: How to Leverage AI to Scale Your Customer Marketing Efforts
55:19
Webinar: How to Leverage AI to Scale Your Customer Marketing Efforts
Working Together as a Customer Marketing Team - webinar
56:24
Working Together as a Customer Marketing Team - webinar
Take a Seat at The References Roundtable
47:41
Take a Seat at The References Roundtable
Webinar - Referencing for Impact: Creating a Reference Program That boosts Deal Efficiency
1:06:28
Webinar - Referencing for Impact: Creating a Reference Program That boosts Deal Efficiency
Referral Program Workshop: How to Drive Revenue Growth
55:26
Referral Program Workshop: How to Drive Revenue Growth
Webinar - Building CMA Teams: How to Drive Retention and Growth Through Customer Engagement
59:19
Webinar - Building CMA Teams: How to Drive Retention and Growth Through Customer Engagement
Customer Marketers in 2024: A Playbook For Success - workshop
1:26:55
Customer Marketers in 2024: A Playbook For Success - workshop
Making The Case For Customer Marketing In 2023 - webinar
55:06
Making The Case For Customer Marketing In 2023 - webinar
Using Your Customer Marketing Superpowers To Unlock a Super Career Path - Webinar
56:11
Using Your Customer Marketing Superpowers To Unlock a Super Career Path - Webinar
Captivate Collective Workshop for Base Customers
57:28
Captivate Collective Workshop for Base Customers
Webinar: Designing Customer Marketing Programs that Support Upsell and Expansion
1:00:16
Webinar: Designing Customer Marketing Programs that Support Upsell and Expansion
Customer-Led Growth Obsession Summit 2023 Experience
1:42
Customer-Led Growth Obsession Summit 2023 Experience
Customer Marketing Industry: Disruption and Evolution with Mark Organ
1:07:49
Customer Marketing Industry: Disruption and Evolution with Mark Organ
Base // NICE with Q & A
19:58
Base // NICE with Q & A
TOP100 CMA 24 voting
1:31
TOP100 CMA 24 voting
NICE +Base
16:01
NICE +Base
The CMO's Feedback on the Customer Value Study
1:44
The CMO's Feedback on the Customer Value Study
CMO Experience What are you reporting on
1:15
CMO Experience What are you reporting on
Does IT Have a Reference Culture
1:07
Does IT Have a Reference Culture
How to Get Sales and CSMS to Collaborate more
1:03
How to Get Sales and CSMS to Collaborate more
Gong Calls for Business, No Cost
0:56
Gong Calls for Business, No Cost
Hopin and Base
1:00
Hopin and Base
NetApp and Base
1:19
NetApp and Base
Join us for a conversation with Anthony Kennada, the former CMO at Gainsight & Hopin
1:14
Join us for a conversation with Anthony Kennada, the former CMO at Gainsight & Hopin
Being customer-led is a skillset that next-gen B2B marketing leaders will have to develop
0:44
Being customer-led is a skillset that next-gen B2B marketing leaders will have to develop
HubSpot and Base at Forrester B2B Summit NA
26:27
HubSpot and Base at Forrester B2B Summit NA
Grow Your Customers, Grow Your Career
0:35
Grow Your Customers, Grow Your Career
Tune in to hear why Jeni Asaba from Jamfsoftware is super-excited to be speaking at Obsession Summit
0:39
Tune in to hear why Jeni Asaba from Jamfsoftware is super-excited to be speaking at Obsession Summit