We are BAT. A truly global business operating across six continents. Founded in 1902, we have evolved into one of the world’s leading multi-category consumer goods businesses.

Our corporate purpose is to create A Better Tomorrow™. For us, this means Building a Smokeless World and becoming a predominantly smokeless business by 2035. By providing smokers with access to smokeless products, we can drive forward Tobacco Harm Reduction and, ultimately, make cigarettes a thing of the past.

The purpose of this channel is to share information about BAT and our values. It is not our intention to market, advertise or promote our brands.

Nicotine
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